The Use of Social Media During The 2024 Election to Influence National Integration

Baiq Khaerunnajah, Baiq Aqila Qistina, Aola Saptini*, Nurhasanah

Abstract

The message is that advances in internet-based information technology mean that human life cannot be separated from social media. The very rapid development of technology makes it easier for someone to share any information, anywhere with anyone via the WhatsApp, Instagram, Facebook, TikTok, Telegram, Twitter and other platforms. In the context of the 2024 election, social media is used as a tool to convey information, aspirations and mobilize support. However, the use of social media can also endanger national integration. Therefore, the aim of this research is to determine the forms of social media use during the 2024 election that can influence national integration. The method used is library research. The results of this research state that the use of social media during the 2024 election has a significant influence on national integration.